The setting was inventive and tastefully ingenious. The ambience of the Paintbox Art Academy in Kano spoke to the creativity needed to support the Nigerian economy....
The setting was inventive and tastefully ingenious. The ambience of the Paintbox Art Academy in Kano spoke to the creativity needed to support the Nigerian economy. There were children aged 4 and above utilizing their paint brush to create murals of varying proportions. There were also pottery, poetry and raffia weaving among others.
In 2013 that Nigeria’s GDP was rebased, the creative industries and the telecoms were part of the matrix used to move the size of the economy from USD 270 billion to USD 510 billion, effectively catapulting the country to top of the ladder in Africa. It overtook South Africa which had held the position. The economic mainstay, oil, contributes about 83% to the economy but contributes mere 9% to the GDP.
The British Council is providing the platform for a thriving clan of creatives, not just for their livelihoods but to support a struggling national economy. It is believed that the creative industries in Nigeria are rapidly growing economic powerhouses that are increasingly being recognised as pathways for sustainable livelihoods for young people across art forms.
Lucy Pearson, British Council Nigeria’s Country Director, said: “This initiative by the British Council is assisting performance artists and art exhibitors, many of whom were adversely affected by the COVID-19 pandemic and the resultant economic challenges.
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