Journalism have come to be appreciated the more in Nigerian democracy as it constitutionally occupies the Forth Estate of the Realm- serving as check and
Though, Mac Bride Commission was of the view that the value of the larger society affects media performance, role, function and credibility; however, the following contemporary Nigerian values undermining media practice are conflict of interest, egocentrism and discrimination.
The Nigeria scenario entails media practitioners being accused severally in regards to flouting the professional standards of objectivity, balance, accuracy, fairness and accountability which are essential canons of the profession the world over. The consequence of this has resulted in the dwindling standard of the noble profession in the public domain and the loss of credibility in the activities of some media practitioners in the country.
Commenting on political elites influencing journalism practice in Nigeria, Professor Ralph Akinfeleye draws a caution to media if they are touring the part of irresponsible, then it will be a great challenge to democracy consolidation. The press tends to perform journalism responsibly in a country that values social responsibility in its conception, organization, philosophy, and government.
Although, the Nigerian Union of Journalists parades a Code of Conduct in which in its Article I referred to the Union as a professional body as well as a trade union. The Code, however, failed to state or identifies the body of knowledge to be imbibed by its members. Again, the membership provision was so loose that anybody that has anything to do with media organization can call him/herself a Journalist.
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