Twitter considers subscription option as revenue drops

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Twitter considers subscription option as revenue drops
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In this file illustration photo taken on May 27, 2020 a Twitter logo is displayed on a mobile phone in Arlington, Virginia.

- Twitter on June 17, 2020 said it is adding an option to speak tweets of up to 140 seconds in length instead of just writing posts.

Earlier this month, rumors flared about a paid Twitter option after the company posted a job opening focused on building a subscription platform codenamed “Gryphon.” Twitter’s stock surged at the time, signaling investor appetite for the company to find new revenue streams.Like its rival social networks, Twitter has focused on offering a free service and making money by allowing brands to target ads to its millions of users.

The company has also been hit by advertisers participating in an ad boycott of social media, linked to the nationwide racial justice protests. But Twitter executives declined to say how much of an impact the boycott has had on Twitter’s business.

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