PROMOTED: Liverpool FC kicks off new partnership with 1XBET

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PROMOTED: Liverpool FC kicks off new partnership with 1XBET
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It will use the partnership with the club to increase brand awareness within its key global markets through stadium branding at Anfield and branding on Liverpool FC's digital platforms.

The relationship will see 1xBet become the Official Global Betting Partner of Liverpool Football Club, enabling supporters to take advantage of exclusive offers and sporting entertainment.

One of the most rapidly developing companies in the betting industry, 1xBet boasts the largest number of markets in pre-match and live betting odds, alongside online games such as live casino tables and virtual slot machines. Alex Sommers, 1xBet spokesman, said: “Liverpool FC is one of the world’s most iconic football clubs with a wealth of history and a huge global fanbase. We’re incredibly excited to be partnering with the club to meet our goal of bringing fans closer to the sporting action through our innovative products and supercharged betting experience.

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