Genesis introduced the Magma project that will see the Korean automaker expand its reach into the world of high-performance EVs. Auto123 was on hand.
• Genesis introduced the Magma project that will see it expand its reach into the world of high-performance EVs.
Think Hyundai’s N performance line, only more, more and then some more. The first model that will launch – and Genesis was very very clear that will happen quite soon – is the GV60 Magma. Technically still a concept, this variation on the theme of the GV60 small electric SUV is evidently close to production-ready.
The new concept de Genesis GV60 Magma Photo: D.Boshouwers Genesis GV60 Magma conceptFirst out of the gate for the Magma sub-brand will be the hopped up version of the GV60 small EV. Most obvious changes include the rear diffuser, wing and wheel arches pushed wider out, under which sit 21-inch wheels along with aerodynamic discs. The redesigned front end features new fender vents for cooling all that magma bubbling beneath the shell.
There was no definite date when the GV60 Magma might start delivering all of that, but given how much Genesis representatives emphasized how far along its development is, we can expect a debut for the production model quite soon.The other Magma concepts on display included the GV80 Coupe, first unveiled as a concept in conjunction with last year’s New York show, and the model that debuted the Magma Orange finish.
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