Manchester City has been named as the world’s most valuable football club brand, according to the Brand Finance Football 50 2023 report. This marks the first
Manchester City’s retail operation has seen a record breaking surge with the most recent kit seeing the sale of a new shirt every 12 seconds on the first day of sale.On social media, the club is seeing high engagement rates with City being the most popular European club on YouTube for active users and video views in this season.The club has submitted an application to develop a fan experience and entertainment destination at the Etihad Stadium.
Roel de Vries, Chief Operating Officer at City Football Group, said, “Being recognised as the world’s most valuable football club brand reflects the phenomenal growth story that Manchester City has had in recent years.The Club has been performing consistently and has broken records on and off the pitch this season, whilst operating in a way that promotes financial sustainability.
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