Kamala Has Picked a Winning Strategy With ‘Weird’

The simple, yet effective messaging has Trump and his MAGA allies concerned.

, who praise Harris and her surrogates for the “official push” to “point out over and over again that a lot of these positions are bad policy. A lot of them are downright evil, but a lot of them are just straight up weird,” says Levy.

According to Moodie, the word “weird” is registering because “it’s easy and everybody kind of knows what it means.” Moodie adds when words like “dictator” or “authoritarian” are used, “I don’t think that most Americans really understand what that means.

“If you are a Republican politician and you want to win your primary, you have to go on Jesse Watters, you have to go on Charlie Kirk, you have to go on Steve Bannon’s podcast. And in order to get on those podcasts, you have to say some really weird outlandish stuff,” he explains.“Several of those key figures in Project 2025 still advise Trump closely to this day,” Suebsaeng said.

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