Amazon, Glassdoor, Trustpilot, Expedia Group, Booking.com and Tripadvisor are launching a coalition to protect access to “trustworthy consumer reviews' worldwide.
NEW YORK — Some of the most used platforms for travel and online shopping said Tuesday they’re going to team up to battle fake reviews., reviews site Glassdoor and Trustpilot, as well as travel companies Expedia Group, Booking.com and Tripadvisor said in an announcement they’re launching a coalition that aims to protect access to “trustworthy consumer reviews” worldwide.
Phony reviews have long plagued online marketplaces despite their efforts to eradicate it. Much of the problem is fueled by brokers who solicit fake customer reviews through social media platforms, encrypted messaging apps and other channels in exchange for money, free items or other benefits. Brokers can solicit positive reviews to boost sales for businesses or sellers. They can also post negative reviews for competitors in order to tank their sales.
Federal regulators have also been aiming to crack down on bogus reviews aiming to deceive consumers. In June, the Federal Trade Commissionthat, among other things, would prohibit businesses from selling or obtaining fake reviews, suppressing honest reviews and selling fake social media engagement.
Nigeria Latest News, Nigeria Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Amazon rainforest port records lowest water level in 121 years amid droughtExplore stories from Atlantic Canada.
Read more »
Amazon rainforest port records lowest water level in 121 years amid droughtExplore stories from Atlantic Canada.
Read more »
Amazon’s Kuiper Satellite Prototypes Are a Success in First WeekAmazon.com Inc. said the prototype satellites for its Project Kuiper internet venture are operating normally after their first week in orbit.
Read more »
31 Fall Fashion Finds From Amazon You'd Swear Were From A High-End BoutiqueThese fall-ready pieces have designer vibes, but their price tags don't.
Read more »
Amazon to launch online shopping service in South Africa in 2024JOHANNESBURG (Reuters) -U.S. ecommerce firm Amazon said on Tuesday it would launch its online shopping service in South Africa in 2024, entering a market...
Read more »