Are we getting out more?
Internet users could be seeking to limit the amount of time they spend online. At least, so suggests recent research from GWI Core. After analysing the time spent online daily between 2013 and 2022, among 2,595,435 Internet users aged 16 to 64, the report identified a 13-minute decline in time spent online in 2022 compared to 2021. This amounts to the largest drop in the last 10 years.
Internet users spent six hours and 43 minutes a day on their online activities in 2022, including all connections . On average, an adult is awake for about 15 hours a day, the GWI report says, implying that an internet user spends almost half of their waking hours on online activities. Still, 2022 is the year with the lowest amount of time spent online since 2019, when an average of 6 hours and 41 minutes of time spent online daily was recorded.
“While more people spent more time online during Covid, the daily average is now almost on par with pre-pandemic figures.
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