Global telecoms revenue is projected to reach $1.1 trillion by 2028, driven by fixed broadband and 5G subscriptions, despite mounting cost pressures and sluggish subscriber growth, PwC said in its Global Telecoms Outlook report published on Tuesday.
The report, released ahead of the Mobile World Congress in Barcelona, forecasts the telecoms industry’s revenue to grow at a compound annual growth rate of 2.9 per cent through 2028 — below inflation levels — as operators contend with rising costs, competition, and subdued subscriber expansion.
Across regions, fixed broadband subscriptions are forecast to grow between 0-6 per cent, with high-growth markets including India , Nigeria , and Malaysia . “The industry faces enormous potential, particularly as consumers and societal actors increasingly operate across digital platforms and AI drives significant investments in digital connectivity infrastructure.“But the industry remains sensitive to macroeconomic forces and is highly cost-intensive, with almost all the cash it generates absorbed by CapEx, dividends, and servicing debt.
Global TMT Lead and China AI Lead at PwC China, Wilson Chow, said telecom operators must accelerate their adoption of AI technologies to transform their cost base and customer experience.
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